I focused on redesigning the onboarding flow for the personalized AI chatbot product, Soulplay.
What I solved:
Provided a clear preview of the app’s features and value before requiring sign-up.
Addressed privacy concerns, reassuring users that their chat history and personal information are securely handled.
PROJECT OVERVIEW
Boosted user conversion rate from 87% to 93.7%, significantly increasing user engagement and adoption.
Increased weekly revenue by maintaining a stable user base of 4.2K active users.
PROJECT IMPACT
ROLE
Product Designer
Design team, Dev team
TEAM | Collaboration
DURATION
March - July 2024
COMPANY
Studio Dopa LLC.